Product insights that matter.

“Using Hearful’s software, we continue to discover product features that matter most to our customers. We have already unlocked more than $1M in cost savings in our first nine months.  We continue to use Hearful to improve product and brand experience and the ROI is exceeding our expectations.” – Global Apparel Brand

 
 
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Our Solution


 
 

Product Insights

Our SaaS solution helps consumer brand and retail decision makers unlock critical product insights, in real-time, from tens of millions of customer product reviews, blogs, posts, chats and conversations in their marketplace. If you don’t get your products right, investments in marketing, branding and the customer experience will only get you so far.

 

Industry Intelligence

We combine deep domain knowledge in consumer brands and retailing with theme-specific machine learning models and advanced text analytics. We train our models with industry intelligence to unlock the voice of the customer– their aspirations and emotions for individual products.

 

Competitive Benchmarking

We provide our insights across a competitive set that you choose. This helps with benchmarking as well as research into product emotion across your entire marketplace.

 

HEARFUL IS DIFFERENT


 
 

Products Matter

While other customer listening solutions focus on brand or experience sentiment, Hearful specializes in product emotion and insights.

 

Competitors Matter

Hearful gives you insights across your marketplace. Benchmarking against a custom competitive set enables a more holistic view of risks and opportunities.

 

Granularity Matters

Our unique approach to modeling offers a level of granularity unmatched in the industry. You’ll get customer-driven insights all the way down to the product level.

 

WHAT WE DO


 
 

REAL TIME MINING AND ANALYTICS OF UNSTRUCTURED PRODUCT SENTIMENT DATA

Hearful mines and analyzes unstructured product sentiment data from tens of millions of customer reviews, blogs, posts and conversations to understand the voice of customer for your brand. We can also mine and analyze customer feedback data from your internal data sources, such as surveys and chat and voice logs, as well as from third-party data sources.

 
 

INSIGHT DELIVERY

Hearful provides clients with both granular data and packaged insights as a service. We can deliver our solution via the cloud (mining software), data via APIs, packaged insights via email, or insights via Alexa voice activation.


ACTIONABLE INSIGHTS THAT LEAD TO POSITIVE RESULTS

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  • Optimize investments in product features/design

  • Boost product contribution margins

  • Accelerate growth and capture market share

  • Improve customer acquisition and satisfaction

  • Deliver more five star products

  • More accurate and predictable demand planning

  • Mitigate product quality issues before they become a problem

  • Drive more effective marketing campaigns

  • Contact us to learn more

 
 

Wondering what customers think about your products?

 
 
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