Our SaaS solution helps consumer brand and retail decision makers unlock critical product insights, in real-time, from tens of millions of customer product reviews, blogs, posts, chats and conversations in their marketplace. If you don’t get your products right, investments in marketing, branding and the customer experience will only get you so far.
We combine deep domain knowledge in consumer brands and retailing with theme-specific machine learning models and advanced text analytics. We train our models with industry intelligence to unlock the voice of the customer– their aspirations and emotions for individual products.
We provide our insights across a competitive set that you choose. This helps with benchmarking as well as research into product emotion across your entire marketplace.
HEARFUL IS DIFFERENT
While other customer listening solutions focus on brand or experience sentiment, Hearful specializes in product emotion and insights.
Hearful gives you insights across your marketplace. Benchmarking against a custom competitive set enables a more holistic view of risks and opportunities.
Our unique approach to modeling offers a level of granularity unmatched in the industry. You’ll get customer-driven insights all the way down to the product level.
WHAT WE DO
REAL TIME MINING AND ANALYTICS OF UNSTRUCTURED PRODUCT SENTIMENT DATA
Hearful mines and analyzes unstructured product sentiment data from tens of millions of customer reviews, blogs, posts and conversations to understand the voice of customer for your brand. We can also mine and analyze customer feedback data from your internal data sources, such as surveys and chat and voice logs, as well as from third-party data sources.
Hearful provides clients with both granular data and packaged insights as a service. We can deliver our solution via the cloud (mining software), data via APIs, packaged insights via email, or insights via Alexa voice activation.
ACTIONABLE INSIGHTS THAT LEAD TO POSITIVE RESULTS
Optimize investments in product features/design
Boost product contribution margins
Accelerate growth and capture market share
Improve customer acquisition and satisfaction
Deliver more five star products
More accurate and predictable demand planning
Mitigate product quality issues before they become a problem
Drive more effective marketing campaigns
Contact us to learn more